Many folks have heard about having a positive attitude but is that all there is to being successful? The old addage ‘Believe it and achieve it‘ seems to have been kicked around a little too much in my view. And if it were strictly true then many more people would achieve success in their chosen […]
Believe it and achieve it – well, not quite! Read More »
Many people today are looking for ideas on starting a business. With redundancy looming for many the allure of self-employment is growing. But what if that’s you and you’re stuck for ideas on what business to enter? Well the obvious answer would be to start in business doing what you’re doing in employment. This demands
Looking for ideas on starting a business? Read More »
While listening to a business speaker recently he mentioned that it’s vital to monitor who you hang out with when you’re trying to build a business. And this got me thinking about who I tend to hang around with and whether I actually keep the right company. You see, it’s been very well documented that
You are who you hang out with! Read More »
In our very busy world it can be very challenging to find thinking time. However, it can improve your productivity and chances of success by giving you the space to consider work and life etc and then maybe make some decisions. So here are some of my thoughts on how thinking time can help: In
Thinking time will help a lot, I promise Read More »
Ever wondered what should be on a business card? Well, let me share some insights into how you can get a better response from your business cards: The thing is, it always amuses me that, in all the networking I do, I rarely see a business card that really gets my attention or encourages me
What should be on a business card? Read More »
Working out why your customers buy from you can really improve your marketing and save a whole load of wasted time and money. Here’s a quick case study on how I helped a newly self-employed ironing lady work this out: A while back I did a bit of training for a woman called Zoe who
Why your customers buy – it’s often not about the product Read More »
Your Elevator Speech – How to use your 60 seconds at a networking event to get noticed above your competition
Your Elevator Speech – tell me why I should be interested Read More »
Everyone is in sales, whether you realise it or not. Thoughts on why we never stop selling by Karl Craig-West. author, trainer and speaker.
Everyone is in sales, whether you realise it or not Read More »
Here’s the recording of my talk on “How to market and sell more creative services” at Creative Coffee in Leicester on February 18th 2015. The key points are (and it’s recommended that you do them in this order): Know your market This is a big deal. The more you know about the people you’re trying
How to market and sell more creative services Read More »
Keeping in touch with customers doesn’t require brain surgery but often has a huge impact on customer retention. Here’s an example of where a couple of companies might have kept me as a client if they’d made more of an effort to keep me happy. Recently I’ve finally finished consolidating my pensions into my SIPP
Don’t do this if you want to keep your customers! Read More »