In this post I’m hoping to save the expense (and frustration) of making an expensive rookie marketing mistake. I want to tell you a story about a couple of friends I went to University with who started their own little It business. Their names are Tom and Dan. And they did something in their marketing, …
Don‘t make this expensive rookie marketing mistake Read More »
Chelsea Baldwin (entrepreneur and copywriter) shares her Top Business Growth Tips in this blog post and podcast episode.
Life as a self-employed recruitment specialist can be tough. Caroline Hunt shares tips on how she’s successfully made it through 10 years.
RANT ALERT + Biz Lessons!!! Small business owners need to sort themselves out! Over the last month or so, I’ve moved house which means we needed domestic cleaners/end of tenancy cleans, carpet cleaners, window cleaners, gardeners, plumbers, electricians and removal men etc etc. Now I just go to Google and start calling the first one …
Small business owners need to sort themselves out… Read More »
OK, so this is part 5 in my series of articles on ‘How to assess a business opportunity’. This time we’re looking at (cue uplifting music and training montage…) Motivation Motivation is best described as the reason or reasons that anyone does anything. But let me expand on that just a little: Always bear in …
How to assess a business opportunity Part 5: Motivation Read More »
Since beginning this series on ‘how to assess a business opportunity’ I’ve realised that writing just 4 or 5 articles was simply not going to be enough. In fact I could write a dozen articles and something else might occur to me for consideration. However, this time we’re going to look at ‘Experience’ or ‘Expertise’. …
How to assess a business opportunity, part 4 – Experience Read More »
The third part of this series is a very important part of ‘how to assess a business opportunity’ and it’s all to do with money. You see, despite what many people say, money is incredibly important. In fact, some folks even go so far as to say that it’s almost as important as oxygen in …
How to assess a business opportunity, part 3 – Money Read More »
A few months ago I went to a seminar on Lean Startups which was aimed at tech firms looking for some startup ideas etc. While there the speaker threw out the phrase “Make what you can sell, don’t sell what you can make”. And this got me thinking (when I got to grips with what …
Make what you can sell, don’t sell what you can make Read More »
Many people today are looking for ideas on starting a business. With redundancy looming for many the allure of self-employment is growing. But what if that’s you and you’re stuck for ideas on what business to enter? Well the obvious answer would be to start in business doing what you’re doing in employment. This demands …
One of the biggest challenges that many of us in business have is the sheer number of potentially good business ideas or potentially profit-making concepts that we tend to generate. Now I say that’s a problem because very few of us have the resources available to have someone else do some digging to work out …
How to recognise potentially good business ideas Read More »