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Are you doing enough marketing in your social media - Marketing in Auckland from Smashing Self-Employment

Are you doing enough marketing in your social media?

If you’re not doing any marketing in your social media then you’re missing out on some serious marketing leverage. Because whether you like it or not, if you’re in business, you’re not doing social media just for the sheer fun of it. Your social media is there to help you attract, engage and ultimately develop […]

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how win in the search engines with a content sharing strategy - Auckland Marketing Agency

How to win in the search engines with a content sharing strategy

To win in the search engines you need to do more than just SEO. Here’s a simple idea to get your website performing better in search results. Well, you may have heard somewhere along the line that content is King. What that effectively means that if you want your website to do well in the

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how often should you send out marketing emails - freelance marketing help

How frequently should you send out marketing emails to your list?

Okay, so how often should you send out marketing emails to your list? After all, email marketing is easy to do and very cost-effective. There’s a whole load of factors that go into this and I’m going to share with you some stuff that I’ve done. TRANSCRIPT Now there are three key factors with this:

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The importance of self care when you're self-employed - Auckland Business Marketing

The importance of self care when you’re self-employed

The importance of self-care cannot be understated. It’s vital in general but when you’re running a small business or self-employed it’s more critical. After all; if you neglect your well-being and can’t work then your business probably can’t earn. If there’s no you then there’s probably no business. TRANSCRIPT The reason why I’m making this

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Why it’s a good idea to start with a small number of marketing channels - Auckland marketing help

Why it’s a good idea to have a small number of marketing channels

We’re occasionally asked about how many marketing channels you should actually have, especially if you’re just starting out in Self-employment or business ownership. But what do we mean about marketing channels? Well, if you’ve been following us for a little while, you may have heard us talk about the ABC methodology of marketing, which is

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email newsletters are a waste of space - auckland marketing for small businesses

Email newsletters are a waste of space – here’s how to do it better

Email newsletters are dead! OK, so it’s not quite that bad but nobody signs up to email newsletters unless you give a very good reason. Here’s a better way of getting and keeping signups. Here’s the thing: when did you last signup for an email newsletter? If you’re like most people, it’s likely to be

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focus on 1 thing to improve productivity - marketing in Auckland from Smashing Self-Employment

Focus! It really is the key to getting stuff done

Getting stuff done is paramount when you’re self-employed or running a small business. After all, if you’re unable to deliver on your promises to customers (because you’re not productive) then you won’t be in business for long. So, here’s a thought on how to focus to improve how much you achieve. Now, it’s likely that

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Why taking time out to build your business is a good idea

Why taking time out to build your business is a good idea

Taking time out to build your business can bring loads of benefits. In this video you’ll learn a few techniques that you can use to get that time out and how it can help you build your business. Key points to help you build your business Remember: it’s important to work “on” your business as

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