If you’re not doing any marketing in your social media then you’re missing out on some serious marketing leverage. Because whether you like it or not, if you’re in business, you’re not doing social media just for the sheer fun of it. Your social media is there to help you attract, engage and ultimately develop […]
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To win in the search engines you need to do more than just SEO. Here’s a simple idea to get your website performing better in search results. Well, you may have heard somewhere along the line that content is King. What that effectively means that if you want your website to do well in the
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Okay, so how often should you send out marketing emails to your list? After all, email marketing is easy to do and very cost-effective. There’s a whole load of factors that go into this and I’m going to share with you some stuff that I’ve done. TRANSCRIPT Now there are three key factors with this:
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The importance of self-care cannot be understated. It’s vital in general but when you’re running a small business or self-employed it’s more critical. After all; if you neglect your well-being and can’t work then your business probably can’t earn. If there’s no you then there’s probably no business. TRANSCRIPT The reason why I’m making this
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There are a number of reasons why you should fire problem clients and you’re going to learn them here. If you’ve been in business a while, you probably know that there are times when you get clients that are nothing but a pain in the rear. And to be honest, most of these clients are
Why you should fire problem clients (and how it’s done)! Read More »
We’re occasionally asked about how many marketing channels you should actually have, especially if you’re just starting out in Self-employment or business ownership. But what do we mean about marketing channels? Well, if you’ve been following us for a little while, you may have heard us talk about the ABC methodology of marketing, which is
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Want to know the best marketing tactic or strategy for your business? So I don’t know how many times I’ve been asked when I’ve been doing talks and seminars and workshops, what’s the best marketing strategy or best marketing tactic out there for a small business? I hate to say it, but there really isn’t
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Email newsletters are dead! OK, so it’s not quite that bad but nobody signs up to email newsletters unless you give a very good reason. Here’s a better way of getting and keeping signups. Here’s the thing: when did you last signup for an email newsletter? If you’re like most people, it’s likely to be
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Getting stuff done is paramount when you’re self-employed or running a small business. After all, if you’re unable to deliver on your promises to customers (because you’re not productive) then you won’t be in business for long. So, here’s a thought on how to focus to improve how much you achieve. Now, it’s likely that
Focus! It really is the key to getting stuff done Read More »
Taking time out to build your business can bring loads of benefits. In this video you’ll learn a few techniques that you can use to get that time out and how it can help you build your business. Key points to help you build your business Remember: it’s important to work “on” your business as
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