About Smashing Self-Employment

Hello,

my name is Karl Craig-West and I started Smashing Self-Employment ito help self-employed people (and small businesses) to access agency-level marketing expertise without having to pay the agency level fees.

But what makes me qualified to do this?

Well, I’ve been self-employed (on and off) since I was 19 years old when I started a little property maintenance business.

I’ve had some great success, plenty of failure, made loads of business mistakes and learned loads of stuff along the way.

In 2008 the training business I owned at the time failed (thanks to the global financial meltdown) and I had to declare bankruptcy. That wasn’t fun.

However, my next venture (a web design business) went on to win awards for “most innovative small company” and “fastest growing marketing agency” in 2015/16.

We created a marketing plan that enabled us to double our sales in just under 9 months and put us head-and-shoulders above the competition.

In 2017 I published the book Smashing Self-Employment which has since become a small-business best-seller.
You can buy a copy here : https://amazon.com/SSEbook

I sold the web design business in 2020 (along with an events business I’d recently bought) ahead of a move from Leicester in England to Auckland in New Zealand and now I’m in Fiji.

So, if you’re self employed or running a small business ,and would like some help with marketing, then get in touch and we’ll arrange a call to see how I can help.

Email: karl@smashingselfemployment.com
Call: +64 272 647 222